Learn From COVID-19: Why Digital Transformation Should Be Proactive, Not Reactive

Learn From COVID-19: Why Digital Transformation Should Be Proactive, Not Reactive

Technology advances have been shaping the workplace for decades, helping us to work faster, smarter and on-the-go. But oftentimes, companies shy away from technology investments, intimidated by cost or the challenges inherent in implementation and adoption. They invest in new technology solutions only when it’s absolutely necessary, not to stay ahead of the curve. And it’s costing them.

That’s become even more apparent with the landscape COVID-19 created. Most businesses had to go virtual, and employees remote, to remain operational, and many didn’t have adequate infrastructure in place—bringing the devastating gaps in their IT to light. Don’t believe us? Consultancy firm McKinsey reported that COVID-19 has given CIOs the biggest challenge of their careers. Why? Because they were in a race to catch up. 

In a recent CNBC segment, Accenture hit on this trend—noting that the top 10% of companies that invested in digital transformation were outperforming the bottom 25% by 2X before the pandemic, and that gap has only widened. To put it another way, those that banked on technology are getting serious returns on those investments and are successfully weathering the current climate, while those that have delayed tech upgrades are being left behind. 

Digital transformation might be accelerating as a must have now, but it shouldn’t take a pandemic to convince business leaders of its value. It should always be an integral part of any company or organization’s strategy to remain competitive, arm employees with information and engage with their audiences. And while each organization has different needs, be it ecommerce sales channels, cloud access and more, one solution they all need is easy, approachable access to the right information, at the right time.

Particularly as workers have gone remote and are increasingly on-the-go, businesses need to mobilize content for greater knowledge sharing. Overloaded email inboxes, dense PDFs and scattered, outdated resource libraries turn finding a simple answer into a frustrating game of “Where’s Waldo?”. For employees who work on-the-fly, they need details fast, and in real-time—and even if your content is centralized, it still requires time employees may not have to dig through it.

At CatalystXL, we know the value of having accurate information at your fingertips, and without complexity. Our digital-flashcard platform simplifies and socializes knowledge transfer, making the right data, content and people easily accessible at the right time. With CatalystXL, we support salesforces by giving professionals real-time, updated product or services information to optimize opportunities, and since we centralize teams on one platform, your whole workforce is connected for greater knowledge sharing. 

We deliver all of this via a custom branded app, meaning you can have something up and running in 48 hours, and at a reasonable cost. For example, we recently helped the 7th largest accounting firm in the U.S. with over $1B in revenue digitally transform their entire suite of business and services into a native app to make their information easily discoverable, which led to an increase in productivity by arming employees with the knowledge they needed in real-time. 

Gartner predicts that by next year, CIOs will have as much influence on workplace culture as HR Chief Officers. That means that tech isn’t just a means for HOW to do work, it’s defining if a business will succeed at all. Do you want to get left behind?

Interested in a demo? Visit us here.