Privacy + Cookies Policy (UK)
References to “you” or “your” are to you as an individual using our Services or otherwise contacting Power Plate (either on behalf of yourself, your business or another individual or organisation).
WHO WE ARE
THE DATA WE COLLECT ABOUT YOU
IF YOU FAIL TO PROVIDE PERSONAL DATA
HOW WE COLLECT YOUR PERSONAL DATA
HOW WE USE YOUR PERSONAL DATA
DISCLOSURES OF YOUR PERSONAL DATA
YOUR LEGAL RIGHTS AND COMPLAINTS
WHO WE ARE
Power Plate is a world leader in whole body vibration technology. We provide our clients, partners, distributors and end-user customers with a range of specialist products, education and training programs, software applications and support services that aim to provide individuals with the opportunity to take control of their own physical health and wellness.
We are bound by applicable data protection laws in respect of the handling and collection of your personal data and is registered as a data controller in England and Wales, with the Information Commissioner’s Office (ICO)
THE DATA WE COLLECT ABOUT YOU
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data) or data relating to a corporate entity.
If you visit our Website, or contact us to enquire about our products and Services, or are a customer, partner, distributor, or an end-user customer making use of our Services, or you make contact with us about employment opportunities, we may collect, use, store and transfer different kinds of personal data about you, which we have grouped together as follows:
- Identity Data includes first name, last name, title, date of birth, gender and (preferred) language.
- Contact Data includes business or home address, billing and delivery address(es), email address(es) and telephone (including mobile) number(s).
- Financial Data includes card holder details (CHD), bank account details (account name, number and sort code) and information on household income.
- Transaction Data includes details about payment patterns and payment instructions to and from you.
- Profile Data includes your username and password, purchases and orders made by you, account preferences, feedback and survey responses.
- Usage Data includes information about how you use our Services.
- Marketing and Communications Data includes your preferences in receiving marketing from us or other third parties (such as our clients, partners and distributors) and your communication preferences.
Special Categories of Personal Data. When we conduct market research or you use our products and Services, or you are a customer of a business that uses our products or Services, we may collect special categories of personal data which includes information about your racial or ethnic origin, your biometric data and/or your health (including details relating to your height, weight and heart rate).
We may also process certain special categories of personal data when you include such information in your CV which you send to us when you make contact with us about employment opportunities with us.
Children. Our Services are not intended for children and in this respect, we do not knowingly collect data relating to children.
We do not actively collect any information about criminal convictions and offences.
IF YOU FAIL TO PROVIDE PERSONAL DATA
Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to sell you our products and provide you with our Services). In this case, we may have to cancel a product or suspend the Services you have with us but we will notify you if this is the case at the time.
HOW WE COLLECT YOUR PERSONAL DATA
We use different methods to collect data from and about you including through:
- Direct interactions. You may give us your Identity, Contact, Profile, Marketing and Communications Data by filling in forms or by corresponding with us by post, phone, email, social media or otherwise. This includes personal data you provide when you:
- visit our Website
- contact us to request information on our products and services;
- contact us to purchase our products and services from us (including information we need to fulfil your orders);
- set up a client, partner, distributor or end user customer account with us;
- make contact with our support team;
- make contact with us at a trade show;
- register for, or participate in, one our education and training events or workshops;
- email us about your interest in a job with us;
- enter a survey or give us some feedback; or
- subscribe to our newsletter.
- Automated technologies or interactions. As you interact with our Services we may automatically collect Technical, Usage or Special Categories of Personal Data about you. We collect this personal data by using cookies and other similar technologies. Please see the ‘COOKIES’ section.
- Third parties or publicly available sources. We may receive personal data about you from various other third parties and public sources as set out below:
- Identity and Contact Data from individuals recommending, in a business-to-business context, that we make contact with you to introduce our products and services to you as a potential buyer;
- Identity and Contact Data purchased by us from lead generation services so that we can make contact with you in a business-to-business context to introduce our products and services to you as a potential buyer;
- Financial Data from credit reference agencies (such as Experian);
- Identity and Contact Data from social media sites, such as Facebook or Twitter based outside the EU, when you log-in to our Services through social media and/or when you like one of our posts or comments).
- Technical Data from analytics or search information providers, such as Google based outside the EU; Identity, Contact (and possibly Special Categories of Personal) Data from recruitment professionals who send us your CV or direct from you in connection with potential recruitment; and
- Identity, Contact, Financial and Transaction Data from providers of technical, payment and delivery services, such as PayPal.
- Performance of Contract means processing your personal data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.
- Legitimate Interest means the interest of our business in conducting and managing our business of supplying product/service. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can contact us for further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities (please see the ‘CONTACT DETAILS’ section).
- Consent means where we have obtained your agreement to process your personal data. Consent must be freely given, specific, informed and be an unambiguous indication of your wishes for us to process your personal data (this may be collected by you ticking a box). Generally we do not rely on consent as a legal basis for processing your personal data other than in relation to where it is required for processing Special Categories of Personal Data, or for sending our newsletters and/or marketing material to you via email, post, phone, text message and social media. You have the right to withdraw your consent at any time to our processing of your Special Categories of Personal Data, or to newsletters and/or marketing, by contacting us (please see the ‘Opting Out / Unsubscribing’, the ‘YOUR LEGAL RIGHTS AND COMPLAINTS’ and the ‘CONTACT DETAILS sections).
- Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.
- Prospecting. In a business-to-business context we may make contact with you to provide or seek information in connection with our products and/or services. The legal basis we rely on for making contact with you and processing your personal data is our shared legitimate interests in doing business together. When we make contact with you, you can exercise your right to object to such contact from us (please see the ‘YOUR LEGAL RIGHTS AND COMPLAINTS’ section).
- Marketing. We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We have established personal data control mechanisms for our business including an unsubscribe link displayed on every email newsletter and marketing communication.
- Change of Purpose. We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, you can contact us (please the ‘CONTACT DETAILS’ section).
- allow you to carry information across pages of our Website and/or Services and avoid having to re-enter information;
- allow you to access stored information (within registration);
- help us recognise you as a unique visitor when you return to our Website and/or Services and to allow us to tailor content or advertisements to match your preferred interests or to avoid showing you the same adverts repeatedly;
- help us to personalise our content for you, respond to you as an individual, greet you by name, tailor our operations to your needs, likes and dislikes by gathering and remembering your preferences (for example, your last purchase);
- speed up searches; and/or
- ensure that within research surveys you are not invited to complete a questionnaire too often or after you have already done so.
- Other cookies outside of our control: We may use external third party services such as Facebook, Instagram, Pinterest, Twitter, Vimeo or YouTube, to display certain content on our Website or within our Services. We cannot prevent such third party websites from collecting information about your usage of their services on our Website or from within our Services (for example, number of plays of a video).
- Tracking the number of visitors to our Website.
- Monitoring the number of users on our Website at any given time.
- Analysing popular content on our Website.
- Microsoft Internet Explorer
- Google Chrome
- Mozilla Firefox
- Apple Safari
- Apple Safari iOS (iPhone, iPad, etc)
- Google Android
- Internal Third Parties such as other companies within the Power Plate group, which includes subsidiaries and the ultimate Power Plate holding company and its subsidiaries.
- External Third Parties such as:
- Service providers and suppliers based in (and outside) the UK who provide IT and system administration (including email, payment software and hosting) services.
- Specialist suppliers for the dispatch, shipping and delivery of our products.
- Professional advisers including lawyers, bankers, auditors and insurers based in the UK who provide consultancy, legal, banking, accounting insurance and services.
- HM Revenue & Customs, regulators, law enforcement bodies, police and other authorities based in the UK who require reporting of processing activities in certain circumstances (such as criminal activity, suspected or actual fraud or tax evasion).
- Marketing and PR providers where you have agreed to a publication or article with us.
- Specific Third Parties such as:
- PayPal a global payment solutions provider, who help us to provide secure financial transactions for our customers with the use of their Braintree service. Both PayPal and Braintree are used as payment options.
- Zendesk a global customer service software company, who provide us with their Chat service so that we can field questions from interested Website visitors.
- CloudFlare web performance and security. DNS is managed with CloudFlare.
- Google Analytics tracks website traffic.
- GoogleAds used for advertising
- Kentico the CMS that powers https://powerplate.com
- Microsoft Web server provider.
- Rackspace used as a CDN for some content
- Facebook used for marketing and ads
- Woobox used for contests
- We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission.
- Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.
- Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US.
- Request access: You may request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
- Request correction: You may request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
- Request erasure: You may request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
- Object to processing: You may object to the processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
- Request restriction of processing: You may request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
- Request the transfer: You may request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
- Withdraw consent at any time: you may withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
- No fee usually required. You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
- What we may need from you. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
- Time limit to respond. We try to respond to all legitimate requests within one (1) month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.